Velocity and growth by design

I bring clarity to ambiguous problems and turn early ideas into focused, user-ready products. My work emphasizes speed, trust, and lean execution to help teams ship MVPs that scale.

My impact

I helped early-stage teams turn ideas into MVPs, reaching over 22,000+ early users across projects.

My design process

Iterative workflow that translates messy ideas into clear user journeys. The process prioritizes insight, simplicity, and validation

Results

I’ve supported the launch of 3 MVPs, onboarded 5,000+ beta users, and helped teams validate strong retention signals in 3 markets.

Comments from founders I worked with

You helped transform Takers from a concept into an actual product people can use, and you did it by constantly fighting for clarity and for a version of the MVP that truly serves users. Your sense of focus shaped what we built

Muyiwa Olabinjo

Co-founder, Takers.com.ng

I am pleased with your work and keen to work with you again. You totally helped us looked at Pebble differently and reshaped the end product beyond our initial imagination. You delivered exactly what we needed

Eliza Twist

Founder, Zebble.com, London

I genuinely believe that your work helped us save a lot of money and time. We were too technical and not thinking of what we wanted to build and why. You helped us achieve this clarity and direction

Hendrik

Founder, Kaparki.nl, Amsterdam